If you’re still looking for an effective method on how to position your brand, product or service to customers, then you need to give video ads a try. 

Video ads garner better engagement than any other ad content. You’ll also be able to build a reputation and drive awareness for your brand! Keep reading to find out why:

1) Video Ads Help Increase Brand Awareness

Did you know that audiences are 10x more likely to engage with video content than other mediums of content, such as blog posts or social media updates? This means users are more likely to hit “Like”, “Comment” and “Share” more often if the content were in video form. In turn, the increase in activity revolving around your content helps position your brand and spread awareness.

2) Video Ads Make Your Brand Memorable

The key to effective branding is making sure people remember you and your product. Consumers tend to remember video and visual content more than heavy amounts of text. Your message will stick with consumers and potential customers for much longer if your ads are in video form. 

3) Videos Improve Your SEO

Videos with specific keywords tend to rank higher in Search Engine Optimization software, in contrast to blog posts or long-form articles. With videos, you’ll be able to improve your Google rankings which results in customers finding you first, before they find your competition. 

It’s not too late to start. If you’ve got any questions or enquiries about how you can start advertising effectively with videos, get in touch with us today! Buzzworks is your trusted video production company in Kuala Lumpur. 

 

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